Michigan State Athletics

Every year, Michigan State’s athletic department produces schedule posters for each of its 19 varsity teams. They approached me in search of a more consistent visual approach across the entire program. Being my alma mater, I couldn’t wait to help out.

The goal was to create a new templated system each year for olympic sports and create unique looks for each of the higher-profile sports. The posters serve as a key piece of on-campus messaging, as well as a keepsake for the student-athletes and their fans.